Habitat preservation at Tierra Patagonia.
Each of the regions where our hotels are located – the Atacama Desert, Chiloe, and Patagonia – has distinct needs and priorities. For this reason, our Sustainability Strategy is based on three principal pillars which are adapted to each geographic region through concrete projects.
The kitchen garden at Tierra Chiloé.
From the beginning, our hotels originated with the goal to honor nature. An accident during a climb up the Licancabur volcano, in the Atacama Desert, motivated Miguel Purcell, founder and director of Tierra Hotels, alongside the architects Roberto Searle and Matias Gonzalez, to express their gratitude to the Pachamama – or Mother Earth, as known by the Andean cultures – for keeping them alive. This is how Tierra Atacama was born, in San Pedro de Atacama, followed by the other two hotels: Tierra Chiloe and Tierra Patagonia.
“Travel is a tool of change; an opportunity to go deep into our conscious and connect with the natural beauty of Chile and even more, as just being immersed in nature makes it easier to want to protect it and to ensure that its legacy remains alive for future generations,” explains Miguel Purcell, Executive Director of Tierra Hotels.
Water management and revegetation at Tierra Atacama.
We can all contribute to the protection of our environment, by understanding the respect that our Pachamama deserves. We invite you to be a part of this commemoration and learn more about the sustainable tourism that we promote at Tierra Hotels.
